Profitability & Business Sustainability
Our Heat & Health Monitoring solution supports dairy farmers looking to maximise their breeding programme and minimise treatment costs.
Tru-Test Active Ear Tags and Active Collar Tags deliver world-class precision in heat detection to optimise mating and insemination, and health monitoring to provide early warning on looming health issues.
We are by your side, 24x7
Accurate, reliable measurements and timely, easy-to-understand intelligence are delivered to your fingertips with the Datamars Livestock Live app.
Receive timely and reliable data alerts in the dairy, or via any mobile device, giving you accurate heat and health detection for peace of mind.
Insights tailored to your farm
Tru-Test Active Ear Tags and Active Collar Tags improve the efficiency of farm breeding programs, making it the most accurate heat detection product on the market today.
We use a multi-metric analysis on each individual cow’s behaviour to enable more accurate and timely heat detection.
Your 24x7 Herd Health Sentinel
Identifying and monitoring health conditions and disease at an early stage is important, as evidence shows that health and reproductive performance are closely linked.
We monitor the reproductive and general health of the animal, sending an alert to the farmer's phone when there's negative variance on normal activity.
Leveraging the latest technology
Like all Tru-Test solutions, Active Tags and Collars are grounded on accurate, reliable measurements to streamline activity and deliver timely, easy-to-understand intelligence straight to the fingertips of producers.
All animal behaviour data is captured and processed with advanced computational and machine learning methods to provide accurate heat and health insights.
See how animals are performing against on-heat detection, in-calf, top and bottom performers via simple graphs and charts.
Automatically receive heat information as cows come into a 500 metre range of the data gateway (mounted at the dairy shed/site).
Instantly share your animal data with staff, vets or consultants without attaching files to emails.
Access data from almost anywhere with Datamars Livestock Live, a cloud-based program so your animal data is accessible from any device with an internet connection.
Compatible with Auto-drafters.
How it works.
Multi-metric analysis on each individual cow's behaviour to monitor estrus and health activity.
Insights are accessible via the web or mobile app and displayed on an easy-to-understand dashboard.
Individual cow behaviour is recorded 24/7 and linked to each animal’s EID tag.
Access data from almost anywhere. Datamars Livestock Live is a cloud-based online program so your on-heat data is accessible from any device with an internet connection.
Data is automatically uploaded to Datamars Livestock Live any time an animal is within 500 metres of the dairy via a data gateway mounted at the dairy shed.
All behaviour data, heat and health insights are integrated through Datamars Livestock Live and can be easily shared with third parties including veterinarians and AI technicians.